marketing technology company
Mixpanel
Product-analytics company providing behavioral analytics and measurement products.
Official website ↗RECORD COMPLETENESS
80/100 · Decision-ready
3 canonical sources · 15 source-linked facts · research queue Maintain
Research gaps: Founded year, Headquarters
This measures the completeness of the Index record, not the quality or rank of the organization. Review the standard and full research queue.
Structured facts
- Organization type
- marketing technology company
- Primary provider category
- Marketing Technology
- Additional provider categories
- Enterprise Technology
- Serves
- CMO, CIO, CEO
- Industries
- Marketing, Technology
- Operating geography
- United States
- Geography evidence status
- verified
- Verification
- verified
- Last verified
- 2026-08-12
Inclusion basis
Mixpanel provides documented products, services or programs used by one or more C-suite functions.
Products and services
marketing and revenue software, customer analytics and workflows, implementation and support
Executive needs
Topics
11 evidence-linked semantic relationships are available in the semantic relationship export.
Related discovery
Source-linked facts
15 structured facts are linked to the supporting source record and verification or as-of date.
| Field | Value | Source ID | As of / verified |
|---|---|---|---|
| identity | Mixpanel | src_mixpanel_official | 2026-08-12 |
| description | Product-analytics company providing behavioral analytics and measurement products. | src_mixpanel_official, src_mixpanel_about | 2026-08-12 |
| website | https://mixpanel.com/ | src_mixpanel_official | 2026-08-12 |
| primary category | Marketing Technology | src_mixpanel_official | 2026-08-12 |
| categories | Marketing Technology | src_mixpanel_official | 2026-08-12 |
| categories | Enterprise Technology | src_mixpanel_official | 2026-08-12 |
| cxo roles | CMO | src_mixpanel_official | 2026-08-12 |
| cxo roles | CIO | src_mixpanel_official | 2026-08-12 |
| cxo roles | CEO | src_mixpanel_official | 2026-08-12 |
| industries | Marketing | src_mixpanel_official, src_mixpanel_offerings | 2026-08-12 |
| industries | Technology | src_mixpanel_official, src_mixpanel_offerings | 2026-08-12 |
| geographies | United States | src_mixpanel_official, src_mixpanel_about | 2026-08-12 |
| services | marketing and revenue software | src_mixpanel_offerings | 2026-08-12 |
| services | customer analytics and workflows | src_mixpanel_offerings | 2026-08-12 |
| services | implementation and support | src_mixpanel_offerings | 2026-08-12 |
Sources
- Mixpanel official websiteMixpanel · accessed 2026-08-12 · supports identity, description, website, primary_category, categories, cxo_roles, industries, geographies
- Mixpanel products and servicesMixpanel · accessed 2026-08-12 · supports services, industries
- About MixpanelMixpanel · accessed 2026-08-12 · supports description, geographies
- Mixpanel products and servicesclassification evidence · supports executive_needs, topics